Case Studies3 March 2025
27k monthly visits in 6 months
Case study of Sunset
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Case Studies3 March 2025
10X Growth in LLM Traffic in 5 Months
Between January and May 2025, Final Round AI saw a 10x increase in LLM-referred sessions. This surge wasn’t the result of tailoring content specifically for large language models, it was a byproduct of a strong, SEO-led foundation built to serve high-intent users across all organic channels: Google, ChatGPT, Perplexity, Claude, and others. Here’s how we did it.
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Case Studies3 March 2025
Traffic From ChatGPT Grew 4x in 3 Months
OneSafe, a financial platform for startups and global teams operating across fiat and crypto, quadrupled its traffic from AI search platforms like ChatGPT and Perplexity between January and April 2025. Here’s how we helped them earn that growth and why visibility in AI-powered search is becoming a critical edge.
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Playbooks1 March 2025
Zapier attracts more than 280,000 visits each month with zero paid advertising
For Zapier, a workflow automation software that facilitates application integrations, capturing more than 280,000 visits from high-intent searchers every month (per Ahrefs) is a systematized process that’s practically on autopilot.
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Insights1 March 2025
What is LLMs.txt?
A Technical Overview of a Proposed Standard for AI Visibility
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Insights1 March 2025
Will AI kill SEO?
People wonder if the rise of AI means the fall of SEO. In this article, Thenuka Karunaratne explains why SEO is unlikely to disappear — even in the age of AI.
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Insights1 March 2025
When to outsource SEO vs. build in-house
Companies often come to a crossroads with SEO: Should they build an in-house team or partner with an experienced SEO agency? The right choice ultimately depends on your company's unique circumstances and resources.
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Insights1 March 2025
pSEO handbook: how to leverage user-generated content to fuel your pSEO strategy
Programmatic SEO allows you to create thousands of highly targeted pages at scale, while user-generated content (UGC) brings real-world relevance and authenticity to your brand. By merging these strategies, you can create a self-sustaining ecosystem of valuable, search-optimized content that resonates with search engines and users.
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Insights1 March 2025
What is LLMs-Full.txt?
A non-standard, developer-led approach to bundling AI-readable content
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Insights1 March 2025
The Complete Guide to E-E-A-T
If you’re creating content with the goal of ranking well in search results, you’re probably no stranger to the concept of E-E-A-T. The acronym, which stands for Experience, Expertise, Authoritativeness, and Trustworthiness, is a critical framework Google uses to assess the quality and credibility of content on the web. In this guide, we explain the role of E-E-A-T in SEO, how the criteria has evolved over the years, and how you can better optimize your content for these principles.
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Insights1 March 2025
What does Shop with Perplexity mean for eCommerce SEO?
"Last month, Perplexity announced Shop with Perplexity, a new feature that allows users to purchase items directly through the platform. This is enabled by Perplexity’s integrations with various merchants, including Shopify, which allows users to directly purchase any item listed on a store with Shop Pay enabled. This could potentially signal a huge disruption for eCommerce SEO, which relies on readers visiting their website directly to purchase a product."
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Insights1 March 2025
Protect Your Brand in the Age of AI Search
A strategic guide on protecting your brand in the AI search era, showing why human oversight and clear brand identity matter as AI-generated results shape user perceptions.
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