Sales and marketing · November 2026

Cold outbound infrastructure

Measured across
  • ChatGPT
  • Claude
  • Gemini
  • Perplexity
  • Google AI

How often each brand is recommended

The AI tools disagree most on Lemlist: 52% on Gemini, 8% on ChatGPT.

Gemini moved to a new version in November 2026, so the change figures in this edition are not fully like for like.

AI Visibility Leaderboard · November 2026withdaydream.com/leaderboard

What AI recommends by company size and budget

What AI recommends for solo founders and lead-gen agencies.

  1. 1Smartlead86%
  2. 2Instantly85%
  3. 3Apollo39%
  4. 4Lemlist35%
  5. 5Reply.io23%
  6. 6Woodpeckerfrom 22%12%
  7. 7QuickMailfrom 21%8%
  8. 8Mailshake7%

AI Visibility Leaderboard · November 2026withdaydream.com/leaderboard

Where AI gets its answers

#WebsiteCited inCited inHow often AI cites this website in its answers.ChangeChangeHow much this changed since October.
1salesforge.ai30%+0.9%
2instantly.aiInstantly’s site26%−4.3%
3lemlist.comLemlist’s site24%+13.5%
4saleshandy.com24%−4.0%
5smartlead.aiSmartlead’s site23%−1.7%
6mailforge.ai15%+3.6%
7smartreach.io13%+2.3%
8apollo.ioApollo’s site10%−3.5%
9youtube.com9%+2.0%
10artisan.co9%−4.4%

AI Visibility Leaderboard · November 2026withdaydream.com/leaderboard

More in Sales and marketing

Other sectors

Where does your brand rank in AI answers?

See how often AI recommends your brand, where you rank, and who it recommends instead.

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Growth teams at Clay, Notion, Replit and Perplexity have worked with daydream.

“daydream understands how to scale an SEO growth engine in the AI era better than anyone.”
Lenny Rachitsky, Founder at Lenny’s Newsletter

How we measure

Read the full method
  1. We ask 5 AI tools

    We ask ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews what people ask when they choose software.

  2. We count the brands they name

    For each tool, a brand’s score is the share of answers that name it. The five scores are averaged, so no single tool outweighs the rest.

  3. We repeat every month

    Same tools, same questions. If a question or a tool changes, we say so.

Questions people ask

Which brand does AI recommend most for cold outbound?

Instantly. AI recommends Instantly in 76.0% of answers about cold outbound. Smartlead is next at 72.9%.

Why is Instantly at the top?

AI recommends Instantly in 76.0% of answers, from 58% on ChatGPT to 94% on Claude. We measure how often AI recommends a brand, not why.

Do ChatGPT, Claude and the other AI tools agree?

Not fully. Smartlead is first on ChatGPT and Gemini. Instantly is first on Claude, Perplexity and Google AI. They disagree most on Lemlist: 52% on Gemini, 8% on ChatGPT.

Does the answer change with who's asking?

Yes. For solo founders and lead-gen agencies, AI recommends Smartlead most (86%). For mid-sized companies, AI recommends Instantly most (65%). When price matters most, AI recommends Instantly most (78%). Apollo changes the most: 64% for mid-sized companies, 29% when price matters most.

What changed since October?

No brand moved more than it usually does month to month. The biggest change was Smartlead, −4.4% since October.

Which websites does AI cite most for cold outbound?

salesforge.ai, instantly.ai and lemlist.com. AI cites salesforge.ai in 30% of all answers about cold outbound.

Why are some brands tied?

Mailshake and QuickMail share a place. They're less than 3 points apart. A difference that small can be chance.

My brand isn’t on the list. Can I see how it does?

Yes. Request the free AI visibility dashboard on this page. It shows how often AI recommends your brand, where you rank, and who it recommends instead.

Can I pay to be on the leaderboard or rank higher?

No. The ranking comes only from what the AI tools answer. Nobody can pay to be added, moved, or removed.

Can I use this data in my own work?

Yes. Every table has a Share button to download it as an image, copy it as Markdown, or copy a link. Please credit daydream.

Where does your brand rank?Free dashboard